vidaXL
vidaXL is an international online marketplace retailer headquartered in Venlo, the Netherlands, offering a wide range of products across home and garden, furniture and sports equipment. Its model is built on buying well, pricing competitively and making products accessible to as many customers as possible, which makes it relentless in looking for cost savings that do not compromise on quality.
The challenge
A global marketplace operating across many markets runs a genuinely complex payment ecosystem, with multiple providers and contracts layered on top of each other. The commercial conditions across that entire infrastructure had room to improve, and the sheer number of providers and markets meant a one-off rate negotiation was not enough. Managing that complexity called for a more strategic approach.
The approach
EcomStream optimised the commercial conditions of the contracts across vidaXL’s entire payment infrastructure, drawing on up-to-date market knowledge to secure the best possible terms with each payment partner. Given vidaXL’s global footprint and the variety of providers in its ecosystem, payment orchestration emerged as the strategic next step: a way to centralise and streamline payment processes across markets and providers, improve transaction routing efficiency, and make it far simpler to add new payment methods as the business keeps expanding.
The outcome
The commercial optimisation delivered a seven-figure annual saving and a significantly improved gross margin on sales, while laying the foundation for a more scalable and future-proof payment infrastructure. With orchestration identified as the next move, vidaXL is positioned to stay agile across its international markets and to keep maximising profitability as it grows.
“Ramon helped us on negotiations with PSP’s. This is the second time we have been working with him and his expertise and knowledge helped us to save a lot on the new contract. Working with him has been an absolute pleasure. Would definitely recommend!!”
Vincent Delvoie
Manager Checkout & Email Marketing, vidaXL
“With his knowledge and expertise, Ramon has helped us very well in the cost optimization of our PSPs. Sound and structured advice and also very flexible with regard to his support during the entire process.”
Frank Haenen
Webshop Manager, vidaXL
