Audax
Audax, founded in 1958 by Jacques de Leeuw, has grown into a prominent player in retail, publishing, and commercial distribution. The company operates through divisions such as Audax Retail, Audax Publishing, Van Ditmar, and Betapress.
Audax Retail includes well-known brands like Bruna and ReadShop, while Audax Publishing manages a portfolio of six titles, including Vriendin, Weekend, and Santé.
The company serves over 500 owned and franchise stores, alongside more than 4,000 other retailers, including Bruna, ReadShop, Schiphol, train stations, and Bijenkorf bookstores.
The project:
EcomStream played a crucial role in assisting Audax to secure a favorable contract for both their franchisees and Bruna branches. Their expertise guided Audax through evaluating proposals from payment providers and banks, assessing various deal structures, and reviewing terms and conditions.
Furthermore, EcomStream provided valuable education on the Dutch payment landscape, helping Audax’s stakeholders understand the market’s intricacies. This support enabled Audax to make well-informed decisions and proceed with confidence, ensuring a beneficial arrangement for all parties involved.
Ultimately, EcomStream’s guidance empowered Audax to navigate the complex payment environment successfully.
