[et_pb_section fb_built=”1″ _builder_version=”4.27.7″ custom_padding=”110px||275px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.7″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px||0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.7″ _module_preset=”default” text_font_size=”22px” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]Video hieronder afspelen[\/et_pb_text][et_pb_video src=”https:\/\/www.ecomstream.eu\/wp-content\/uploads\/versuni-payment-performance-cost-testimonial-ecomstream.mp4″ image_src=”https:\/\/www.ecomstream.eu\/wp-content\/uploads\/versuni-philips-home-appliances-payment-optimisation-ecomstream-no-button.jpg” play_icon_color=”#60e52b” _builder_version=”4.27.7″ _module_preset=”default” box_shadow_style=”preset1″ global_colors_info=”{}”][\/et_pb_video][et_pb_text content_tablet=”<\/p>\n
<\/em><\/p>\n How EcomStream turned Versuni’s direct-to-consumer payment set-up from a fixed cost into a source of recurring margin.<\/em><\/p>\n <\/em><\/p>\n Versuni is the company behind Philips Home Appliances, one of the most recognised home appliance brands in the world. Its direct-to-consumer business sells across multiple European markets, and at that scale the payment stack is not a back-office detail. It shapes margin on every order, the share of transactions that complete, and the operational load carried by the teams behind the checkout.<\/p>\n <\/strong><\/p>\n A D2C operation the size of Versuni’s carries payment economics that compound across every market and every method it offers. Costs that were competitive when the contracts were first signed had gone unchallenged. Payment performance had headroom that was not being captured. And the day-to-day around payments, from dispute and chargeback handling to the internal processes sitting between finance, operations and the payment providers, added friction that rarely showed up on a single invoice but added up across the business.<\/p>\n The brief was not only to negotiate improved contract terms. It was to improve what the whole payment set-up delivered, on cost, on performance, and on the processes around it.<\/p>\n <\/strong><\/p>\n EcomStream works exclusively on the merchant side, never for PSPs or acquirers, and every engagement is handled personally by Ramon Helwegen. The arguments brought to the table came from having built the very pricing structures and defences a merchant faces, and they At the core of the engagement was the renegotiation of Versuni’s contracts with its payment providers. Ramon led those conversations himself, at the table with the PSPs, and reset the terms in Versuni’s favour. Around that ran two further fronts in parallel: the performance of the payment flow itself, and the internal processes and dispute handling that determined how much of the improvement actually reached the business.<\/p>\n <\/strong><\/p>\n On performance, the focus was on lifting the share of transactions that authorise and complete, so that revenue already won at the checkout was not quietly lost in the payment flow. On process, the work tightened the operational side that surrounds payments, reducing manual overhead and the friction between the teams that touch every transaction, and putting dispute and chargeback management on a firmer footing so that recoverable revenue was actually recovered and the handling load came down.<\/p>\n <\/strong><\/p>\n The renegotiated provider contracts delivered a recurring reduction in Versuni’s PSP costs of more than 30%. Because it is a structural change to what the payment set-up costs rather than a one-off rebate, that saving recurs every year the improved terms hold, and it flows straight to EBITDA, since there is no cost of delivery standing against it. Alongside the cost result, payment performance improved, dispute management was sharpened, and the internal processes around payments were streamlined, so the benefit reached both the margin line and the teams doing the work.<\/p>\n \u00a0<\/p>\n Video transcript:<\/strong><\/p>\n My name is Kam\u00e8r Aykaz. I work for Versuni, the company behind Philips Domestic Appliances, where I am Commercial Director for our own D2C business.<\/p>\n Our D2C operation is growing very fast. In the past year alone we opened around 18 new webstores.<\/p>\n Our payment setup needed optimising, so we brought Ramon in as our expert, someone who would firmly take our side with the PSPs.<\/p>\n He took it all on himself.<\/p>\n He ran the conversations with the right stakeholders, sat at the table with the PSPs, and made sure everything was optimised in our favour.<\/p>\n We now have far more control over our payments. Over the providers we choose, the partnerships, the processes, and the cost.<\/p>\n Our payment performance has improved, and it has cut our costs by more than 30%.<\/p>\n I recommend EcomStream to any merchant with a serious D2C channel that wants a firmer grip on their payment and fraud management.<\/p>\n ” content_phone=”<\/p>\n <\/em><\/p>\n How EcomStream turned Versuni’s direct-to-consumer payment set-up from a fixed cost into a source of recurring margin.<\/em><\/p>\n <\/em><\/p>\n <\/strong><\/p>\n Versuni is the company behind Philips Home Appliances, one of the most recognised home appliance brands in the world. Its direct-to-consumer business sells across multiple European markets, and at that scale the payment stack is not a back-office detail. It shapes margin on every order, the share of transactions that complete, and the operational load carried by the teams behind the checkout.<\/p>\n <\/strong><\/p>\n A D2C operation the size of Versuni’s carries payment economics that compound across every market and every method it offers. Costs that were competitive when the contracts were first signed had gone unchallenged. Payment performance had headroom that was not being captured. And the day-to-day around payments, from dispute and chargeback handling to the internal processes sitting between finance, operations and the payment providers, added friction that rarely showed up on a single invoice but added up across the business.<\/strong><\/p>\n The brief was not only to negotiate improved contract terms. It was to improve what the whole payment set-up delivered, on cost, on performance, and on the processes around it.<\/p>\n <\/strong><\/p>\n EcomStream works exclusively on the merchant side, never for PSPs or acquirers, and every engagement is handled personally by Ramon Helwegen. The arguments brought to the table came from having built the very pricing structures and defences a merchant faces, and they<\/strong><\/p>\n were made in Versuni’s interest alone, with outcomes Versuni could verify in its own dashboard rather than take on trust.<\/p>\n At the core of the engagement was the renegotiation of Versuni’s contracts with its payment providers. Ramon led those conversations himself, at the table with the PSPs, and reset the terms in Versuni’s favour. Around that ran two further fronts in parallel: the performance of the payment flow itself, and the internal processes and dispute handling that determined how much of the improvement actually reached the business.<\/p>\n <\/strong><\/p>\n On performance, the focus was on lifting the share of transactions that authorise and complete, so that revenue already won at the checkout was not quietly lost in the payment flow. On process, the work tightened the operational side that surrounds payments, reducing manual overhead and the friction between the teams that touch every transaction, and putting dispute and chargeback management on a firmer footing so that recoverable revenue was actually recovered and the handling load came down.<\/strong><\/p>\n <\/strong><\/p>\n The renegotiated provider contracts delivered a recurring reduction in Versuni’s PSP costs of more than 30%. Because it is a structural change to what the payment set-up costs rather than a one-off rebate, that saving recurs every year the improved terms hold, and it flows straight to EBITDA, since there is no cost of delivery standing against it. Alongside the cost result, payment performance improved, dispute management was sharpened, and the internal processes around payments were streamlined, so the benefit reached both the margin line and the teams doing the work.<\/strong><\/p>\n \u00a0<\/p>\n Video transcript:<\/strong><\/p>\n My name is Kam\u00e8r Aykaz. I work for Versuni, the company behind Philips Domestic Appliances, where I am Commercial Director for our own D2C business.<\/p>\n Our D2C operation is growing very fast. In the past year alone we opened around 18 new webstores.<\/p>\n Our payment setup needed optimising, so we brought Ramon in as our expert, someone who would firmly take our side with the PSPs.<\/p>\n He took it all on himself.<\/p>\n He ran the conversations with the right stakeholders, sat at the table with the PSPs, and made sure everything was optimised in our favour.<\/p>\n We now have far more control over our payments. Over the providers we choose, the partnerships, the processes, and the cost.<\/p>\n Our payment performance has improved, and it has cut our costs by more than 30%.<\/p>\n I recommend EcomStream to any merchant with a serious D2C channel that wants a firmer grip on their payment and fraud management.<\/p>\n ” content_last_edited=”off|desktop” _builder_version=”4.27.7″ text_font=”||||||||” text_font_size=”24px” text_line_height=”1.3em” header_2_font_size=”27px” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||0px||false|false” custom_padding=”||69px||false|false” hover_enabled=”0″ text_font_size_tablet=”” text_font_size_phone=”18px” text_font_size_last_edited=”on|phone” header_2_font_size_tablet=”27px” header_2_font_size_phone=”26px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n <\/em><\/p>\n Hoe EcomStream de payment set-up van Versuni veranderde van een vaste kostenpost in terugkerende marge.<\/em><\/p>\n <\/em><\/p>\n Versuni is het bedrijf achter Philips Home Appliances, een van de bekendste merken in huishoudelijke apparaten ter wereld. De D2C-business verkoopt in meerdere Europese markten, en op die schaal is de payment set-up geen achterafdetail. Hij bepaalt de marge op elke order, het aandeel transacties dat slaagt, en de operationele last achter de checkout. <\/p>\n <\/strong><\/p>\n Bij een D2C operatie van een omvang zoals bij Versuni stapelen PSP-kosten zich op over elke markt en elke methode in de payment mix. Tarieven die ooit concurrerend waren, waren al langer niet meer getoetst aan de markt. De payment performance liet omzet liggen. En rond de payments processen zat frictie die zelden op \u00e9\u00e9n factuur zichtbaar wordt: dispute- en chargeback-afhandeling, en de interne processen tussen finance, operations en de PSPs. <\/p>\n De opdracht was niet alleen om betere contractvoorwaarden te bedingen. Het was om te verbeteren wat de hele payment set-up oplevert: kosten, performance \u00e9n de processen eromheen. <\/p>\n <\/strong><\/p>\n EcomStream werkt uitsluitend voor merchants, nooit voor PSPs of acquirers, en elke opdracht wordt persoonlijk door Ramon Helwegen gedaan. De argumenten aan tafel komen uit het zelf gebouwd hebben van de prijsstructuren en verweren waar een merchant tegenaan loopt, en ze dienden \u00e9\u00e9n belang, dat van Versuni, met resultaten die Versuni in het eigen dashboard kon verifi\u00ebren in plaats van op vertrouwen aan te nemen.<\/p>\n De kern van de opdracht was het heronderhandelen van Versuni’s contracten met de payment providers. Ramon voerde die gesprekken zelf, aan tafel met de PSPs, en zette de voorwaarden opnieuw in het voordeel van Versuni. Daaromheen liepen twee sporen: de performance van de betaalflow zelf, en de interne processen en dispute-afhandeling die bepaalden hoeveel van de verbetering ook echt bij de business landde. <\/p>\n <\/strong><\/p>\n Op performance ging het om een hogere authorisation rate, meer transacties die slagen en worden voltooid, zodat omzet die bij de checkout al binnen was niet alsnog in de betaalflow wegliep. Op proces werd de operatie rond payments strakker: minder handwerk, minder frictie tussen de teams die elke transactie raken, en dispute- en chargeback-management op orde, zodat terugvorderbare omzet ook echt terugkwam en de operationele management effort daalde. <\/p>\n <\/strong><\/p>\n De heronderhandelde providercontracten leverden een terugkerende verlaging van de PSP-kosten van meer dan 30% op. Omdat het een structurele verandering in de voorwaarden is en geen eenmalige korting, keert die besparing elk jaar terug zolang de verbeterde voorwaarden standhouden, en valt ze rechtstreeks in EBITDA, want er staan geen leveringskosten tegenover. Naast het kostenresultaat verbeterde de payment performance, werd het dispute management aangescherpt en werden de interne processen rond payments gestroomlijnd, zodat het voordeel zowel de marge als de teams die het werk doen raakte. <\/p>\n <\/p>\n Video transcript:<\/strong><\/p>\n Mijn naam is Kam\u00e8r Aykaz. Ik ben werkzaam voor het bedrijf Versuni, het bedrijf achter Philips Domestic Appliances, waar ik werkzaam ben als Commercieel Directeur voor onze eigen D2C-business. <\/p>\n Onze D2C-operaties groeien enorm hard. Het afgelopen jaar hebben we zo\u2019n 18 nieuwe winkels geopend. <\/p>\n We hadden ook behoefte aan optimalisatie van onze payment set-up, en daar hebben we Ramon als expert in dienst genomen, die ons hielp om echt onze kant te kiezen in relatie tot de PSP partners.<\/p>\n Hij pakte alles enorm zelfstandig op.<\/p>\n Voerde de gesprekken met de juiste stakeholders. Aan tafel ook met de payment providers en zorgde ervoor dat alles werd geoptimaliseerd in ons voordeel.<\/p>\n We hebben nu meer controle over onze payments, zowel de keuzes die we maken in leveranciers, de samenwerkingen, de processen, maar ook de kosten. <\/p>\n Ook is onze performance verbeterd op het gebied payments en uiteindelijk heeft het ons een kostenbesparing opgeleverd van meer dan 30%.<\/p>\n Ik zou EcomStream van harte willen aanbevelen aan alle merchants met een serieus D2C kanaal, die meer grip willen hebben op hun payment- en fraud management.<\/p>\n [\/et_pb_text][et_pb_button button_url=”https:\/\/www.ecomstream.eu\/nl\/klant-cases\/” button_text=”naar een andere case” button_alignment=”right” _builder_version=”4.27.7″ custom_button=”on” button_text_size=”22″ button_text_color=”#ffffff” button_bg_color=”#60e52b” button_border_width=”1″ button_border_radius=”1″ button_font=”||||||||” button_icon=”||divi||400″ button_icon_placement=”left” custom_margin=”110px||0px||false|false” custom_margin_tablet=”” custom_margin_phone=”0px||0px||false|false” custom_margin_last_edited=”on|desktop” animation_style=”zoom” box_shadow_style=”preset3″ box_shadow_vertical=”28px” box_shadow_blur=”22px” box_shadow_spread=”-5px” button_border_radius_hover=”4″ saved_tabs=”all” global_colors_info=”{}” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”on” button_border_radius__hover=”4″ button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”]<\/p>\n [\/et_pb_button][et_pb_image src=”https:\/\/www.ecomstream.eu\/wp-content\/uploads\/philips-home-appliances.png” title_text=”philips home appliances” align=”center” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.27.7″ transform_scale_tablet=”” transform_scale_phone=”” transform_scale_last_edited=”on|desktop” transform_translate=”0px|109px” transform_translate_tablet=”” transform_translate_phone=”-5px|90px” transform_translate_last_edited=”on|phone” transform_rotate_tablet=”” transform_rotate_phone=”” transform_rotate_last_edited=”on|desktop” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|desktop” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|desktop” transform_styles_last_edited=”on|phone” width=”40%” module_alignment=”center” min_height=”0px” custom_margin=”-300px||||false|false” custom_margin_tablet=”||71px|0px|false|false” custom_margin_phone=”0px||0px||false|false” custom_margin_last_edited=”on|phone” transform_styles_tablet=”” transform_styles_phone=”” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Hoe EcomStream de PSP-kosten van Versuni met meer dan 30% verlaagde en de payment performance, het dispute management en de interne D2C processen aanscherpte.<\/p>\n","protected":false},"author":1,"featured_media":259117,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[97],"project_tag":[646,645,643,644],"class_list":["post-259119","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-category-client-cases","project_tag-d2c","project_tag-dispute-management","project_tag-psp-performance","project_tag-psp-kosten-optimaliseren"],"yoast_head":"\nThe client<\/strong><\/h1>\n
The challenge<\/strong><\/h2>\n
The approach<\/strong><\/h2>\n
were made in Versuni’s interest alone, with outcomes Versuni could verify in its own dashboard rather than take on trust.<\/p>\nPayment performance and internal processes<\/strong><\/h2>\n
The outcome<\/strong><\/h2>\n
The client<\/strong><\/h1>\n
The challenge<\/strong><\/h2>\n
The approach<\/strong><\/h2>\n
Payment performance and internal processes<\/strong><\/h2>\n
The outcome<\/strong><\/h2>\n
De klant<\/strong><\/h1>\n
De uitdaging<\/strong><\/h2>\n
De aanpak<\/strong><\/h2>\n
Payment performance en interne processen<\/strong><\/h2>\n
Het resultaat<\/strong><\/h2>\n